The EB110

The EB110 & the last Bugatti Racing Cars is the first complete monograph on the 1990’s, supercar icon that marked not only the rebirth of the brand but also its return to endurance racing. A story we approached through the same raw, analogue aesthetic as the era itself.

We led the project from concept, to content curation, editorial design, and packaging, working from archival 90s material and original interviews with the people who lived it, staying true to the authenticity of what we found in their private memorabilia.

The collector's editions were designed around the car's racing liveries, down to a slipcase carrying a glow-in-the-dark logo, inspired by the illuminated badge on the GT model. Every material choice was made to match the exclusivity of the story it tells.